An inspiring insight into London based Artist and Photographer Jo Longhurst, her whippets and The Artist Support Pledge. The refusal (part I)  Can you tell us a little about yourself and how you like to spend your time? Most of my time is spent in and around East London, where I live and work. We have a studio space at home in Bethnal Green, and a workshop / art store in Hackney. The dogs are almost always with us – in either space, or walking along the canals and parks between the two. Terence and Vincent are great names, where did...

Originally posted in November 2018 I have made some incredible connections since owning Seymour; many like minded and creative individuals who share a similar lifestyle. Since Occam is a lifestyle brand which encompasses the city, I thought it fitting to give you, as my customers, an insight into our story. My inspiration is sought from the people and hounds we meet, the lifestyle we choose to lead and the places we frequent. Occam has grown my network and so I’d like to introduce my followers to these inspiring people who have become my friends. Here's mine and YOKO's story: .  YOKO Sage Incense I met...

Yora is a sustainable dog food made from Larvae, I spoke with co-founder and pet nutrition expert Will. He’s extremely passionate about animal welfare, sustainability and his brand's global footprint. Will, along with co founder Tom, started on their journey 7 years ago and their combined knowledge and creative background inspired Yora. Tom who came up with the initial idea has worked as a designer and product developer within the pet industry for over 20 years "I've learned a lot about what makes a great pet food, and how much people care about their pets’ wellbeing". Their project was thoughtfully named YORA, "in honour of one...

Our features highlight brands we celebrate, artists we admire and knowledgeable people in different fields of expertise - covering a wide range of topics but the central theme is of course Sighthounds, especially Whippets! Occam focuses on engaging, current and thoughtful content to create a resource that connects us, strengthens our community and develops our knowledge collectively. I recently posted a poll on instagram to ask how your Whippets were coping with lockdown. I then put these queries to Rebecca Sommerville who is a behaviourist specialising in Greyhounds, Whippets, Lurchers and Rescues. Read on to learn more about Becca and her lockdown advice!     Becca adopted her...